Sparkafire is a full-service strategic communications agency. Partnering with best-in-class talent, Sparkafire’s capabilities encompass all facets of public relations, marketing and media advertising.
Sparkafire was launched in 2002 by Tricia Strahler who serves as the company’s Chief Communications and Strategy Officer. For more than a decade, Tricia and her strategic partners in design, media, web engineering, social media and broadcast production, have guided clients in healthcare, real estate and economic development in reaching tangible goals and reaping financial and intrinsic rewards.
Prior to founding Sparkafire, Tricia served in key public relations roles for organizations as diverse as a regional trial attorney practice, to Ohio State, to an international industrial design firm. She brings the lessons she’s learned, and the creative network she’s built, to bear upon the marketing and communications challenges of the clients she serves today to enact streamlined, effective and powerful solutions.
So what’s with the name? Sparkafire is based upon a loose translation of Tricia’s last name, which in German means bright shining ray or “spark of fire.” Wanting the business name to be more active and reflective of the results the company gains for clients, Tricia adapted the name: spark – take action; a fire – make something happen. Originally, the company was named Sparkafire Communications, but in 2017 the name was changed to Sparkafire Strategies to put proper emphasis on integrating strategy into every program. Regardless of how large or small your marketing budget may be, Sparkafire Strategies works to make sure every dollar spent is a dollar invested in long-term returns.